How SEO Can Help Your Small Business
We say that SEO is the MOST important thing for a small business. However, you probably think we are saying SEO is important for small business because we provide SEO services to small businesses. However it is true, you see most people today search for products and services online and SEO is what ensures they find you when someone is searching for what you offer. When someone searches on a search engine, like Google, will they see your business above or below one of your competitors in the search results?
How Does Small Business SEO Work?
Without getting in the weeds there are two types of SEO – There are On-Page SEO and Off-Page SEO techniques. On-Page SEO includes all the SEO strategies that are done on your website. Off-Page SEO includes the things you should be doing beyond your website. While On-Page SEO includes things like keywords, meta data and alt tags, Off-Page SEO refers to all the ways you increase your visibility around the web – things like a strong social presence, earning backlinks from relevant, high-authority sites and distributing content that links back to your website. Not to forget optimizing your Google My Business Knowledge Panel with fresh new content each week.
Will SEO Increase My Voice Search Results?
The use of digital voice assistants — like Siri, Alexa and Google Assistant has skyrocketed. Today, it’s just as usual for someone to search for your business with voice search as with traditional, typed search. Of course, people search differently when they ask a question than when they type a question. At VigarooPlus we optimize every page and post with a unique code to help improve your voice search results.